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Lufthansa Inspires Indian Artists to Showcase Vibrant Travel Experiences
29 Oct
Summary
- Lufthansa campaign features 5 Indian artists showcasing travel-inspired art
- Artists created 12 original posters highlighting art, design, fashion, and food
- Artworks to be displayed at ART MUMBAI 2025 annual art fair
In a unique collaboration, Lufthansa has partnered with five Indian artists to showcase how travel can inspire artistic expression. As part of the airline's latest campaign, these artists traveled to select destinations in Europe and the USA, and have now translated their experiences into 12 original posters.
The artworks, which will be displayed at the ART MUMBAI 2025 annual art fair, explore a range of themes including art, design, fashion, and food. The artists have immersed themselves in diverse cultures and have used their newfound perspectives to create captivating visual narratives.
Among the participating artists are Jiten Thukral and Samir Tagra, who have focused on consumer culture and environmental themes in their work. Chaaya Prabhat, currently based in Goa, explores cultural identity and human connections. Omkar Patil's playful and colorful concepts often blend mixed media elements, while Santanu Hazarika is known for his detailed surrealist artworks that blend ancient motifs with new-age aesthetics.
