Home / Arts and Entertainment / Romance Novels Get Speedy Makeover in New Deal
Romance Novels Get Speedy Makeover in New Deal
2 Nov
Summary
- Author licenses novels for quick vertical adaptation production.
- Vertical adaptations offer rapid production cycles for readers.
- Partnership blends traditional authors with new microdrama format.
Author Lexi Bailey is venturing into the world of microdramas with ReelShort, which will produce vertical adaptations of her popular novels, "Fangirl Down" and "The Au Pair Affair." This partnership signifies a strategic move by ReelShort to invest in licensing existing titles, moving beyond its usual content adapted from web novels or originating in China.
Bailey highlighted the rapid production capabilities of vertical adaptations, noting that conversations began earlier this year, with production commencing shortly after. She believes this speed aligns perfectly with romance readers' appetite for immediate storytelling. "We are instant gratification people, romance readers," Bailey stated, emphasizing the potential for this medium to grow.
ReelShort aims to deliver completed adaptations within approximately six months, a significantly faster turnaround than traditional film and television. This speed is a key appeal for authors like Bailey, who feel it makes more sense to adapt stories while the medium is gaining momentum. One author previously adapted by ReelShort saw an eightfold increase in book sales post-release.
ReelShort, which has a substantial audience base, is focusing on genres like sports romance, which have proven successful on their platform. Bailey was involved in the adaptation process, even suggesting casting changes for the leading roles. Previews of these adaptations are slated for The Telly Awards on November 10, with releases anticipated early next year.
