LE SSERAFIM Announces 'PUREFLOW' pt.1 Album

K-pop girl group LE SSERAFIM is gearing up for their highly anticipated second studio album, PUREFLOW pt.1, scheduled for worldwide release on May 22 at 1 PM KST. Prior to the album's debut, fans can enjoy the lead single 'CELEBRATION,' which is set to be released on April 24. This new project signifies a fresh creative chapter for the five-member group, as they explore profound themes of personal growth, navigating change, and facing fears with a renewed perspective.

The title PUREFLOW, revealed through a logo motion video, continues the wordplay associated with LE SSERAFIM's identity, hinting at their exploration of empowerment. The lead single, 'CELEBRATION,' is described as an uplifting track capturing the essence of discovering inner strength amidst transformation. This release aims to build on the global momentum from their previous project, SPAGHETTI, which achieved significant chart success, including a Billboard Hot 100 debut.

LE SSERAFIM, comprising Kim Chaewon, Sakura, Huh Yunjin, Kazuha, and Hong Eunchae, has consistently expanded their international reach since their 2022 debut. Their previous performances at major global events like Coachella and the MTV VMAs and EMAs have further heightened expectations for their upcoming studio era. The group's continued global impact underscores their standing in the international music landscape.