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Paddington Director to Helm Labubu Film
19 Mar
Summary
- Labubu monster is coming to life in a live-action/CGI hybrid film.
- Paul King, director of 'Paddington' and 'Wonka,' will produce and direct.
- The doll, designed by Kasing Lung, has gained global popularity through Pop Mart.
The popular Labubu monster is set to leap from collectors' shelves and into a hybrid live-action and CGI film. Sony Pictures Entertainment and toy maker Pop Mart have officially announced the project, with acclaimed director Paul King attached to produce and direct. King, known for his work on "Paddington" and "Wonka," will co-write the screenplay with Steven Levenson, who penned "Dear Evan Hansen."
The Labubu doll, originally designed by Hong Kong artist Kasing Lung approximately ten years ago, has seen a surge in global popularity, largely driven by sales from Beijing-based Pop Mart and its "The Monsters" line. These collectible dolls, often sold in blind boxes, feature a distinctive monster appearance with large eyes and sharp teeth, available in various colors and designs.
Celebrity endorsements have significantly contributed to Labubu's widespread appeal. Stars like Olivia Atwood, Simone Biles, Lisa from BLACKPINK, Rihanna, and Dua Lipa have been spotted with the dolls, amplifying their visibility and desirability among fans. The film's production is underway, although a specific release date has not yet been revealed by the studios.
