La La Land Returns: How a 'Bad Pitch' Became a Hit

La La Land, now widely regarded as a modern cinematic treasure, is commemorating its tenth anniversary. To mark this milestone, the beloved film musical has been re-released in theaters nationwide.

When the screenplay for La La Land first crossed producer Fred Berger's desk, his expectations were notably low. Director Damien Chazelle penned the script back in 2010, but faced significant hurdles in getting it produced over several years. Studios were reluctant to finance the project without substantial alterations, such as changing the male lead's profession to a rock musician or altering the ending.

Berger himself candidly described Chazelle's initial pitch as one of the 'worst' he had encountered. He cited the romanticization of Los Angeles, a story about a couple's separation, and a jazz musician protagonist as challenging elements. Furthermore, Chazelle's insistence on composer Justin Hurwitz, his college roommate, handling the music was a non-negotiable point.

Despite these considerable obstacles, the production team ultimately took a chance on Chazelle's unique vision. This decision proved prescient, as La La Land not only garnered critical acclaim but also revitalized the musical genre for the 21st century with its blend of nostalgia and modern sensibilities. The film has since become a cultural touchstone, with locations like Hermosa Beach's Lighthouse Cafe gaining fame through its depiction.