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Kylie Jenner Dares With Denim Bikini Cover-Up
13 Jun
Summary
- Kylie Jenner launched her summer Khy campaign on June 11.
- She modeled a black bikini with low-rise, dark-wash jeans.
- The campaign captures the intimacy of a New York City summer.
Kylie Jenner has launched the highly anticipated summer campaign for her brand, Khy, on June 11. The collection, titled 'Dear Summer, Love KHY,' aims to capture the essence of a New York City summer through intimate imagery.
The campaign features Jenner modeling a black triangle bikini paired with low-rise, dark-wash denim jeans, styled with a relaxed, slouchy silhouette. Photographer Pablo di Prima led the creative direction, blending nostalgic black-and-white portraits with vibrant color frames and handwritten journal notes, reminiscent of a personal scrapbook.
Inspired by summer travel and warm evenings, the collection is designed to feel like a second skin, with a focus on effortless movement. A key element is the silk capsule, made from 100% silk georgette, featuring unique prints like a custom hand-drawn floral and leopard pattern, alongside lingerie-inspired styles in seafoam blue and black.
