Kunaal Roy Kapur: AI Fuels, Not Kills, Creativity

Kunaal Roy Kapur has openly discussed his personal struggles with mobile phone addiction, revealing that his screen time frequently reaches five hours daily. He points to personalized digital content as a significant factor in addiction, likening its effect to a drug that individually targets users. Kapur emphasizes that a complete technological detachment is no longer feasible, urging conscious efforts to disconnect and engage with the real world.

Contrary to fears that technology and AI might stifle artistic expression, Kapur asserts that creativity has actually flourished. He explains that technology has democratized filmmaking, enabling individuals from anywhere to produce high-quality content without traditional gatekeepers. This accessibility has empowered millions of new creators, leading to a vast increase in inventive and engaging material, even if it challenges conventional stardom.

Furthermore, Kapur highlights the transformative impact of Over-The-Top (OTT) platforms over the past six to seven years. These streaming services have provided crucial opportunities for actors who do not fit the mold of mainstream Hindi cinema. Such actors now have access to substantial roles with developed character arcs, allowing for quality work that might be limited in traditional film productions or the high-volume, quality-constrained format of daily soaps.