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Mero Takes Over Hot 97 Airwaves
10 Feb
Summary
- Kid Mero now hosts Hot 97's morning show, a major hip-hop station.
- He brings a millennial internet-era perspective to terrestrial radio.
- Mero aims to create 'moments' and bridge digital and legacy culture.
Kid Mero is now the host of Hot 97's morning show, taking over a role at the influential hip-hop radio station. He brings a fresh, millennial perspective shaped by his background in internet culture and blogging.
Mero's transition to radio aims to recapture audiences who have moved away from traditional media. He intends to create significant "New York radio moments" during his tenure, bridging the gap between digital and legacy culture.
He has been involved in various media, from blogging and podcasts to co-hosting a television series. Mero's new position allows him to influence the city's hip-hop scene and highlight diverse voices within the genre.
Mero sees terrestrial radio as a natural evolution, allowing him to "create moments" for New York and maintain his Bronx sensibility while balancing family life and a mortgage.
