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Vaa Vaathiyaar: A 14-Day Dash from Cinema to Streaming
27 Jan
Summary
- Film released on January 14 and will stream on Amazon Prime Video on January 28.
- Box office collections reached approximately 10 crores, falling short of expectations.
- The rapid OTT release raises questions about distribution norms and theatrical windows.
Released as a Pongal offering on January 14, Karthi's film 'Vaa Vaathiyaar' has met with a mixed reception from audiences and critics. Directed by Nalan Kumarasamy, the movie faced several delays before its theatrical debut. Following a disappointing box office run, which reportedly concluded with approximately 10 crores against an estimated Rs 40 crore budget, an unexpected announcement revealed its digital premiere.
'Vaa Vaathiyaar' will be available on Amazon Prime Video starting January 28, marking a remarkably short 14-day window since its cinema release. This accelerated move to OTT has prompted industry insiders to question whether this deviates from established distribution guidelines and theatrical window norms. While the film's narrative centers on a supporter of M.G. Ramachandran and his police officer grandson, it received praise for Karthi's performance but criticism for its screenplay and pacing.
