Home / Arts and Entertainment / Jude Bellingham Strips Down for Calvin Klein Billboard
Jude Bellingham Strips Down for Calvin Klein Billboard
12 Nov
Summary
- Jude Bellingham's massive Calvin Klein billboard is drawing crowds in NYC.
- The campaign positions Bellingham as a successor to David Beckham's fashion icon status.
- Billboards are now displayed in major global cities including London and Paris.
Jude Bellingham has become the latest sensation on Calvin Klein's iconic New York City billboard, drawing crowds and generating significant online buzz. The massive 75-foot-wide advertisement features the Real Madrid midfielder in his signature pose, clad only in Calvin Klein underwear.
This campaign is seen as a strategic move to position Bellingham as the successor to David Beckham's status as a high-fashion, global sports icon. Bellingham, already a defining athletic talent of his generation, has secured lucrative partnerships with brands like SKIMS, Louis Vuitton, and Adidas, deepening his connection to the fashion world.
The campaign, shot in Madrid in August 2026, has launched globally, with prominent billboards now live in major cities such as New York, Los Angeles, London, Madrid, Milan, Paris, and Berlin. Calvin Klein's Global CMO highlighted Bellingham's "real cultural impact" as the reason for the collaboration.
The billboard is scheduled to remain on display until November 16, 2026, continuing to capture the attention of passersby and fans alike.
