What did Jameela Jamil say about AI-created actress Tilly Norwood?

Jameela Jamil called the AI-created actress Tilly Norwood "deeply disturbing and troubling," and criticized the agencies that sign these AI actresses.

Why does Jameela Jamil oppose the use of AI in the entertainment industry?

Jamil believes the fundamental purpose of acting is to emulate the human experience, and that having a non-human entity try to replicate that is simply not possible. She also fears AI will replace human talent and rob people of their autonomy.

What are Jameela Jamil's concerns about using AI technology?

Jamil refuses to use AI due to data protection and privacy concerns, stating she doesn't know what the AI is listening to or what it will do with the information it collects.

Home / Arts and Entertainment / Jameela Jamil Condemns AI Actresses as "Deeply Disturbing"

Jameela Jamil Condemns AI Actresses as "Deeply Disturbing"

12 Nov

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Summary

Jameela Jamil calls AI-created actress Tilly Norwood "deeply disturbing and troubling"
Jamil says AI has no place in art and culture, fears for film/TV crews
Jamil refuses to use AI, cites data privacy and autonomy concerns

Jameela Jamil Condemns AI Actresses as "Deeply Disturbing"

In a press conference at the 2025 Web Summit in Lisbon, British actress and activist Jameela Jamil has condemned the use of AI in the entertainment industry. Jamil, known for her role in the TV series The Good Place, did not hold back in expressing her concerns about the growing trend of AI-created performers.

Specifically, Jamil criticized the advent of the AI-generated actress Tilly Norwood, who was launched at the Zurich Summit in September. Jamil said she finds the whole concept "deeply disturbing and troubling," and criticized the agencies that sign these AI actresses, saying "shame on it being a teenage-looking girl who can't say no to a type of sex scene or to a sexual abuse scene, who can't advocate for herself, who can't advocate for more money."