Bronx Journalist Ivie Ani Named Martell Culture Ambassador

Ivie Ani, an award-winning journalist and on-air host hailing from the Bronx, has been appointed as a Culture Ambassador for the heritage cognac house, Martell. This initiative underscores Martell's commitment to uplifting voices that are shaping music, storytelling, and community across the diaspora.

Ani, who is Nigerian-American, has dedicated her career to documenting culture with intention. Her work extensively covers music, particularly rap and Afrobeats, alongside themes of identity, media, and global Black culture, providing a unique lens on contemporary cultural understanding. She joins previously announced Culture Ambassadors Adesope Olajide and Abdul Abdullah.

Martell's Head of Culture & Partnerships, Lanre Odutola, praised Ani's distinct perspective, noting her active role in shaping narratives and illuminating the people behind African culture and Afrobeats. Ani expressed her enthusiasm, stating that the ambassadorship aligns deeply with her career-long dedication to amplifying voices with authenticity and care, honoring tradition while fostering innovation.