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Influencer Slammed for 'Woo Woo Crazy Girl' CNY Video
18 Feb
Summary
- Influencer Em Davies criticized for deleted Chinese New Year video.
- Critics called her advice 'tone-deaf' and treating culture as a trend.
- Davies apologized, stating she removed the video immediately.

Mega-influencer Em Davies recently drew widespread criticism for a video where she offered advice on celebrating Chinese New Year. The now-deleted clip included her describing certain traditions as 'woo woo crazy-girl' behaviour. This sparked a strong negative reaction on social media platforms.
Several creators voiced their frustration, with one user named Jordan Tan uploading a lengthy video condemning influencers for what she termed 'tone-deaf' commentary on Chinese New Year. Tan emphasized that cultural traditions should not be treated as fleeting trends.
Another user, Grace, echoed these sentiments in a separate video, criticizing the commodification of cultural holidays. In response to the backlash, Davies issued an apology, acknowledging the insightful feedback and stating she immediately removed the video to avoid causing further offense.
Chinese New Year is a significant traditional holiday that marks the lunar new year. It is celebrated with family gatherings, feasts, and various cultural events, often featuring customs like the exchange of red envelopes and the use of fireworks. Each year is associated with a zodiac animal, which influences the specific festivities and traditions, symbolizing renewal and good fortune.