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Horror Icons Get Fierce Fashion Makeovers
16 Oct
Summary
- Horror characters are reimagined as 11-inch fashion dolls.
- Collection features Ghost Face, Jason, Pinhead, and Billy.
- Dolls launch exclusively at Walmart in autumn 2026.
JAKKS Pacific is set to launch its "Doll Haus of Dread" collection in autumn 2026, reimagining iconic horror characters as 11-inch fashion dolls. The initial release will feature figures inspired by Scream, Friday the 13th, Hellraiser, and Saw, including Ghost Face, Jason Voorhees, Pinhead, and Billy the Puppet.
Each collectable doll boasts nine points of articulation and comes with distinctive outfits and signature accessories. Notably, two versions of Ghost Face will be available, including a limited-edition variant with an embellished mask sold exclusively online. These dolls are designed for horror enthusiasts and collectors.
The "Doll Haus of Dread" is the debut of JAKKS Pacific's broader "Doll Haus" initiative, which aims to become a collector-focused destination for various fandom-related properties. The company plans to enhance the collector experience through direct-to-consumer exclusives and event presence.
Dominick Lisi, senior vice-president of marketing at JAKKS Pacific, stated the collection reinterprets legendary horror figures as collectable works of art, blending franchise storytelling with elevated fashion and artistic detail. The dolls will retail for $39.97 and will be available exclusively at Walmart and Walmart.com.
