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Cameron vs. Sarandos: Hollywood's Deal Battle Heats Up
26 Feb
Summary
- James Cameron voiced concerns over Netflix's Warner Bros. acquisition.
- Paramount submitted a sweetened offer for Warner Bros. amid competition.
- Netflix's Ted Sarandos committed to a 45-day theatrical window.

The battle for Warner Bros. has intensified, with Paramount submitting a sweetened offer to acquire the company. This comes as James Cameron expressed strong opposition to Netflix's potential takeover, arguing it would harm theatrical releases and reduce consumer choice. Cameron stated that Netflix's business model conflicts with the health of the cinema marketplace.
Netflix co-CEO Ted Sarandos responded to Cameron's criticisms, calling them part of a disinformation campaign. Sarandos reiterated his commitment to a 45-day exclusive theatrical window for Warner Bros. films, a standard practice excluding Disney. He also noted that Netflix's acquisition would allow Warner Bros. to operate as a separate studio with its own distribution and marketing.
However, concerns linger regarding market consolidation. Theater trade organizations like Cinema United express serious worries about any acquisition, fearing a single dominant studio could control up to 40 percent of the domestic box office. Other industry figures, like Mark Ruffalo, question whether opposition to Netflix's bid is selective, ignoring potential monopolization by Paramount.
Further complicating matters, some talent may be wary of a Paramount acquisition due to the studio's recent stance on perceived Gaza sympathizers. Additionally, Paramount might incur significant debt, potentially leading to layoffs at Warner Bros., which could make Netflix a more attractive buyer for some employees. A hearing on the matter is expected to continue.




