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Gaurav Gupta: Zen before the storm of couture
19 Jul
Summary
- Designer Gaurav Gupta finds calm hours before his Mumbai showcase.
- His latest collection, 'Light Song,' explores sun and moon energies.
- Gupta aims to build a confident Indian global luxury brand.

Hours before his Mumbai couture presentation, designer Gaurav Gupta exudes a surprising calm, describing himself as increasingly "Zen" as significant events approach. His latest collection, "Light Song," delves into the interplay of solar and lunar energies, a theme rooted in the brand's foundational pillars of cosmology, fantasy, and spirituality. Gupta explained that the collection is a "love song between Sol, the solar god, and Luna, the lunar goddess," exploring the balance of energies within us.
Gupta's ambition transcends the immediate showcase; he is focused on building a confident Indian global brand. This vision includes opening a Paris atelier, his first international address, to further expand his couture appointments. The designer envisions a sustained global brand with flagship stores and diverse product categories, creating a comprehensive lifestyle experience steeped in fantasy and mythology. Gupta views celebrity dressing as a creative collaboration, valuing the artist's essence over their status.
Addressing comparisons with other designers, Gupta dismisses the notion of ownership over inspiration, referring to such instances as "happy accidents" in fashion. He asserts that while appearances might seem similar to a casual observer, the interpretations and techniques employed are distinct. His creative process is fluid, open to collaborations with artists across various disciplines, and even potentially venturing into filmmaking, demonstrating a lack of limitations in his artistic pursuits.