Emily in Paris: Fashion's Secret Language Revealed

Marylin Fitoussi, the acclaimed costume designer for "Emily in Paris," has unveiled "Emily in Paris: The Fashion Guide," the franchise's inaugural style anthology published by Assouline. This comprehensive volume, released on December 9, 2025, offers an in-depth look at the evolution of Emily Cooper's vibrant and often debated wardrobe. Fitoussi curated the book, which includes original costume sketches, mood boards, behind-the-scenes photographs, and her own annotations, providing a unique glimpse into the creative process. Creator Darren Star penned the foreword, acknowledging Fitoussi's distinctive "style language."

The book celebrates the show's maximalist aesthetic, which has sparked viral trends and inspired tourists to emulate Emily's bold choices, from clashing prints to signature accessories. Fitoussi reflects on the initial criticism of her designs, noting that the show's message of "freedom" and "expressing who they are" resonated deeply. She shares anecdotes about the meticulous effort involved in styling, including ordering numerous shoe options for a single look and working under tight deadlines, illustrating the often-underestimated work behind the scenes.

Looking ahead to Season 5, premiering December 18, 2025, the guide also explores the creative impact of Emily's new bob haircut. This change allowed Fitoussi to explore stronger, more modern looks, sometimes incorporating neutral tones. Additionally, Emily's relocation to Rome introduces Italian cinematic influences and a new monochromatic print signature. Despite these shifts, Fitoussi assures fans that the show's joyful, maximalist spirit remains central to its identity, a style she has championed throughout her career.