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Dua Lipa: Bulgari's New Global Style Icon

19 Feb

Summary

Dua Lipa appointed global brand ambassador for Bulgari.
She joins esteemed house ambassadors like Anne Hathaway and Zendaya.
Her new role aligns with Bulgari's values of empowerment and freedom.

Dua Lipa has been appointed as the new global brand ambassador for the luxury jewelry brand Bulgari. This announcement marks a significant collaboration, with Lipa joining an impressive list of house ambassadors.

Among those already associated with Bulgari are notable figures such as Anne Hathaway, Priyanka Chopra Jonas, Zendaya, and Blackpink's Lisa. Lipa shared her enthusiasm for the partnership, stating that Bulgari's pieces perfectly complement her style and transform any look into a memorable moment.

Bulgari's CEO, Laura Burdese, praised Lipa for embodying contemporary empowerment and freedom, values central to the brand. Burdese emphasized that Lipa's authentic voice and confidence inspire women globally to embrace their inner strength. This new chapter for the singer coincides with the release of her latest album, "Radical Optimism," and her upcoming 2025 world tour.

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