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Drone Art Company Nova Sky Stories Poised to Redefine Live Outdoor Entertainment
1 Oct
Summary
- Kimbal Musk and Jeffrey Katzenberg's drone art company Nova Sky Stories in talks with major studios
- Nova Sky Stories plans to adapt popular IPs like "Shrek" and "How To Train Your Dragon" for drone shows
- Nova Sky Stories expects to sell 500,000 tickets in its first year and manufacture up to 30,000 drones by 2026

As of October 1st, 2025, Kimbal Musk and Jeffrey Katzenberg's drone art company Nova Sky Stories is poised to revolutionize the live outdoor entertainment industry. The company is currently in talks with major Hollywood studios, including Disney, Universal, Warner Bros. Discovery, and Paramount, about adapting popular IPs like "Shrek" and "How To Train Your Dragon" for storytelling in the sky.
Katzenberg, an investor in Nova Sky Stories through his firm WndrCo, believes the company's drone shows can become the "third pillar" of live outdoor entertainment, following the success of sports and music events. Unlike traditional venues, the company's drone shows can be packed up and transported to different locations, allowing for year-round performances.
Nova Sky Stories is already making significant strides, with plans to manufacture 12,000 drones by the end of 2025 and up to 30,000 by the end of 2026. The company has received interest from Abu Dhabi for a 10,000-drone fleet, while Europe and the U.S. each have fleets of around 4,000 drones. In 2024, Nova Sky Stories sold 6,000 tickets for its drone shows and hit 200,000 as of last weekend.
Looking ahead, Musk and Katzenberg expect Nova Sky Stories to sell around 500,000 tickets in its first year, with the potential to fill stadiums and put tens of millions of dollars into the content. As the technology continues to evolve, the company plans to keep adapting and improving its drone shows, ensuring that the stories they tell are constantly evolving and engaging for audiences.