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Disney's Villains Land: A New Era of Dark Magic
15 Jan
Summary
- Villains Land construction started in 2025.
- New land will feature original storytelling focus.
- Imagineering is in its most ambitious period ever.
Disney World is embarking on its most ambitious expansion yet with the construction of Villains Land at the Magic Kingdom, which began in 2025. This new land signifies a renewed focus on original storytelling within Disney parks, a shift from the franchise-centric approach of the past decade.
Imagineering leaders have described the current period as "by far the most ambitious" in the division's history, with significant investment planned. The push for original narratives aims to recapture the spirit of classic attractions like the Jungle Cruise and Pirates of the Caribbean, offering fresh experiences beyond established movie franchises.
While Villains Land will feature new major attractions, dining, and shopping inspired by classic villains, other upcoming projects like Tropical Americas at Animal Kingdom also highlight original backstories, alongside attractions themed to Encanto and Indiana Jones.
