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Family Letters Fuel Box Office Hit "Dear You"
19 Jun
Summary
- Film "Dear You" draws power from qiaopi, family letters tradition.
- It has earned over $255 million at the Chinese box office.
- Director Lan Hongchun seeks progress and connection in filmmaking.

At the 28th Shanghai International Film Festival, director Lan Hongchun discussed the profound success of "Dear You." The film, which has grossed over $255 million in China and garnered a 9.3 rating on Douban, derives its emotional core from qiaopi, the historical exchange of family letters and remittances.
Lan explained that the audience's connection to "Dear You" is rooted not just in its story, but in the cultural memory of qiaopi and the experiences of ordinary people. He credited filmmaker Hou Hsiao-hsien for inspiring his focus on stories grounded in local places and personal memories.
Reflecting on his craft, Lan stated that each film enhances his understanding of cinematic expression, prioritizing continuous learning and a closer connection to human emotions. He also acknowledged Damai Entertainment's crucial support in broadening the film's reach following its word-of-mouth success.