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Country Music's Nashville Takeover Revealed
6 May
Summary
- Nashville is evolving into a diverse songwriting hub beyond country music.
- Fan preferences now dictate country radio playlists over traditional gatekeepers.
- Big Loud's CEO emphasizes artist development as a core label principle.

Nashville is experiencing a significant transformation, with country music now dominating charts and the city evolving into a multifaceted songwriting hub.
Seth England, CEO of Big Loud, discussed on Billboard On The Record how his label has influenced the genre's current landscape. He detailed the rise of artists like Morgan Wallen and Florida Georgia Line.
England explained that Nashville's appeal has broadened, attracting songwriters from various genres. He also shared insights into the current drivers of hit-making and underscored the crucial role of artist development at Big Loud.
The music industry has seen a shift where fan choices now influence country radio playlists, moving away from past gatekeeper-controlled models. This evolution indicates a dynamic future for Nashville's music scene.