Home / Arts and Entertainment / Canadian Music Powerhouse Lowell Joins Universal Music Canada
Canadian Music Powerhouse Lowell Joins Universal Music Canada
18 Oct
Summary
- Lowell partners with Universal Music Canada for creative collaboration
- Music industry groups raise concerns about AI's impact on creators
- MGK to headline Grey Cup halftime show, showcasing Canadian music

In the Canadian music industry, several notable developments have occurred in the past few weeks. Firstly, Canadian songwriter and producer Lowell has embarked on a new creative partnership with Universal Music Canada (UMC). Lowell, known for her work with artists like Beyoncé, Charli XCX, and The Beaches, will now collaborate closely with UMC's A&R team to help develop and elevate the next generation of Canadian talent on a global stage.
Concurrently, industry groups such as SOCAN and Music Publishers Canada have raised concerns about the impact of artificial intelligence (AI) on the music industry. These organizations have expressed alarm over the unauthorized use of copyrighted songs by AI companies, both for training purposes and the development of generative AI models. They are advocating for fair compensation and licensing agreements to ensure creators are properly recognized and rewarded.
In another significant announcement, the Canadian Football League (CFL) has revealed that American rapper and singer MGK will headline the Grey Cup halftime show on November 16th. Known for his genre-blending style, MGK is expected to electrify the crowd and showcase the depth of Canadian musical talent. This move follows recent years where the CFL has featured international artists, such as the Jonas Brothers and Green Day, for the halftime performance.