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Bread Dress Stuns at African Awards
13 May
Summary
- A reality TV star wore a dress made of 500 loaves of bread.
- The bold fashion choice sparked debate on food as a fabric.
- The gown aimed to promote the star's bakery business.

A reality television star recently made a striking entrance at a prominent African awards ceremony, adorned in a distinctive gown constructed from approximately 500 loaves of bread. This avant-garde fashion choice, designed by Toyin Lawani of Tiannah's Empire for TV personality Queen Mercy Atang, was intended to serve as a unique advertisement for Atang's bakery business, Swit Cakes & Desserts. The elaborate dress featured a corset-like top and a full, voluminous skirt made of bread.
Upon its reveal, the bread gown immediately generated significant online discourse. Opinions were divided, with some viewers lauding the design as 'performance art' and 'avant-garde.' Conversely, many others condemned the attire as 'tone-deaf' and 'excessive,' questioning the ethics of using food as a fashion material during a period of widespread hunger and food insecurity. Critics argued that the display was insensitive to those facing hardship.
Despite the strong backlash, a segment of the online community defended the statement, viewing it as a bold marketing strategy that accurately represented the wearer's profession. The incident quickly went viral, sparking widespread debate, memes, and reactions, solidifying the bread gown as a memorable and talked-about celebrity fashion moment.