Home / Arts and Entertainment / Boogie Woogie: How a 'Down Market' Show Became Iconic
Boogie Woogie: How a 'Down Market' Show Became Iconic
19 Jul
Summary
- The iconic dance show was initially rejected as 'down market'.
- A Sony executive's belief in the pilot episode was crucial.
- Talented children from Mumbai's suburbs showcased incredible talent.
The acclaimed dance reality show 'Boogie Woogie,' which aired for nearly 18 years, almost never reached television screens.
Jaaved Jaaferi recounted how the concept, involving children from Mumbai's suburbs, was initially dismissed as 'down market' by Sony's creative team. Doubts were raised about its appeal to Indian audiences, with some critics believing India lacked a strong dance culture compared to the West.
Despite initial skepticism, the unwavering talent of the auditioning children from areas like Ghatkopar and Bhayandar, coupled with the pivotal support of Sony executive Sudesh Iyer, proved instrumental.
Iyer's conviction in a pilot episode, after witnessing it for just five minutes, directly led to the show's green light. This decision ensured that the vibrant energy of these aspiring young dancers could be showcased, overcoming initial rejections and establishing 'Boogie Woogie' as an iconic program.
