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Balenciaga x Euphoria: Gen Z's Dark Glamour Unleashed
8 Mar
Summary
- Balenciaga collaborated with HBO's Euphoria for a Gen Z-inspired show.
- The collection featured glossy blacks and harsh neons, reflecting adolescent life.
- Celine's new collection offered a 'bitten' preppy look with sharper silhouettes.
Balenciaga's Paris fashion week show embraced the anxiety-fueled, hyper-stylized world of generation Z through a collaboration with HBO's "Euphoria." Designer Pierpaolo Piccioli partnered with the show's creator, Sam Levinson, to visually capture the series' depiction of adolescent life.
The collection, presented in a dimly lit venue with pulsating music and video screens featuring "Euphoria" clips, showcased a mashup of raw and stylized elements. Key pieces included glossy blacks and harsh neons, ab-revealing dresses, and inscrutable dark glasses, channeling the mood of madness and menace.
The collaboration, inspired by Caravaggio's use of light and darkness, aims to attract a younger audience. This avant-garde approach echoes Balenciaga's historical disruption in fashion.
Separately, Celine's designer Michael Rider presented a collection that distanced itself from traditional preppy looks. Rider aimed for a more "bitten" aesthetic with abbreviated silhouettes, shorter jackets, and flood-length kick flares, signaling a move towards controlled, zippy fashion.
