Home / Arts and Entertainment / Athletes Invest in Film Careers Via Vertical Leap
Athletes Invest in Film Careers Via Vertical Leap
26 Sep
Summary
- Vertical Leap offers athletes a chance to produce films.
- Membership costs $25,000 annually for aspiring producers.
- Ten prominent athletes have joined, with expansion to 50 planned.
Cinetic Media, under John Sloss, has introduced Vertical Leap, an innovative investment and production pathway for professional athletes. This initiative provides members with an inside look at Cinetic's film projects, including access to rough cuts and creative guidance, fostering a transition into a production career.
Athletes can join Vertical Leap for $25,000 per year, gaining exposure to at least 10 vetted documentary projects from established directors and producers. While currently focused on documentaries, there is growing interest from members in investing in non-documentary projects. Ten prominent athletes have already enrolled, with plans to grow the membership to 50.
Sloss aims to attract athletes from various sports, though NFL and NBA players have shown the most significant interest. Notably, three college football players from the Michigan Wolverines are pooling NIL funds for membership. The program's expansion has led to internal team realignments and anticipated new hires for the Vertical Leap label.
