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Apple Martin Channels Mom Gwyneth Paltrow in New Chloé Campaign
12 May
Summary
- Apple Martin stars in Chloé's new campaign for Chloé à la Plage.
- Her style in the campaign strongly resembles Gwyneth Paltrow in the '90s.
- Apple Martin has previously mirrored her mother's style on multiple occasions.

Apple Martin, the 21-year-old daughter of Gwyneth Paltrow and Chris Martin, is captivating in Chloé's latest campaign, "Chloé à la Plage." Lensed by David Sims, the "surreal summer fantasy" shoot features Martin in swimwear and sundresses, evoking a dreamy, sun-drenched ambiance.
Creative Director Chemena Kamali noted Martin's "radiance and timeless beauty" as natural draws to the campaign's theme. The photos highlight Martin's resemblance to her mother, Gwyneth Paltrow, particularly during the mid-'90s, with effortless waves and boho chic accessories.
This is not the first time Martin has channeled her famous mother. Earlier this year, she adopted Paltrow's classic '90s style for her graduation photos and posed similarly for a pool shoot. In December, she re-wore a vintage '90s dress and sported Paltrow-esque hair for the Marty Supreme premiere.
Beyond fashion and hair, Martin shares Paltrow's creative spirit, aspiring to a career in acting. "I love dancing and I love acting," Martin told Vogue, indicating a budding interest in the performing arts, much like her mother.