Alison Brie Dazzles as a New Platinum Blonde Bombshell

Alison Brie surprised attendees at the 2026 Daytime Beauty Awards on September 9th with a stunning transformation, revealing a striking light blonde hairstyle. The actress, previously known for her dark hair, debuted her platinum look on the red carpet, complementing her radiant appearance in a white gown. This bold change comes years after she first experimented with lighter locks in 2019, inspired by her husband Dave Franco for a role in his horror film.

Brie, who credits hairstylist Ricky Fraser for her latest 'do, also took to the stage to present an award. She honored her esthetician, Biba de Sousa, with the Outstanding Achievement in Aesthetics award during the Los Angeles ceremony, further highlighting her presence in the beauty and entertainment world.