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Vyas Dumps Giants for Own Vision
17 Aug
Summary
- Abishek Vyas left major media firms like Netflix and Disney.
- He established his own production venture, AVS Studios.
- AVS Studios aims for globally appealing Indian stories.
Abishek S. Vyas, formerly associated with Netflix, Disney, Zee Studios, and Viacom18, has stepped away from the corporate media world to establish his own production venture, AVS Studios.
Vyas stated that while his corporate roles provided insights into large-scale operations and audience preferences, he ultimately desired to pursue his own creative vision. This pivot is driven by a passion to develop and produce stories that resonate with audiences both in India and internationally.
AVS Studios intends to create content rooted in Indian culture but crafted with global appeal from its inception. Vyas's prior experience has equipped him with an understanding of the scale and audience engagement necessary for international market success. This venture represents a significant shift towards independent creative control and the pursuit of personal artistic direction.
