Abhishek Bachchan Refutes Claims of Award-Buying and Aggressive PR

On October 27th, 2025, Bollywood actor Abhishek Bachchan addressed allegations that he has been using award-buying and aggressive public relations tactics to maintain his relevance in the film industry. The controversy arose shortly after Bachchan won the Filmfare Best Actor award for his role in the 2024 film 'I Want To Talk', which received mixed reviews and underperformed at the box office.

A social media user had criticized Bachchan, stating that he is "the prime example of how buying awards and aggressive PR pushes can keep you relevant... even if you don't have a single SOLO blockbuster in your career." The user suggested that the industry favors those with strong PR teams and resources over more deserving actors.

In response, Bachchan firmly refuted the claims, emphasizing that his achievements have been the result of "hard work, blood, sweat and tears," rather than manipulated publicity or paid recognition. He vowed to "work even harder" to prove the critic wrong and ensure that any future accomplishments are not doubted.

Bachchan's direct and impassioned reply has sparked widespread discussion about fairness and transparency in the film industry's award system. While the 2024 film 'I Want To Talk' did not perform strongly at the box office, critics generally praised Bachchan's performance, with reviews ranging from mixed to positive.