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Singers' Royalties Hit ₹100 Crore Milestone
4 Apr
Summary
- ISAMRA distributed ₹100 crore in royalties to 26,000 artists.
- The journey began with a ₹51,000 royalty payment in June 2024.
- AI's impact on artist identity and consent is a growing concern.
ISAMRA has successfully distributed ₹100 crore in royalties to 26,000 singers and musicians, marking a watershed moment for artists' rights. This significant distribution represents a profound correction, restoring dignity and ensuring creators receive their due value.
Sanjay Tandon, ISAMRA's founder, recalled the organization's humble beginnings in June 2024 with a ₹51,000 royalty for the song 'Lag Jaa Gale'. He emphasized that the journey from this initial sum to ₹100 crore was built on belief, overcoming the absence of structured systems and data.
Anup Jalota expressed deep emotion, viewing the distribution as a long-awaited acknowledgement of singers' integral role in music. Sonu Nigam echoed this sentiment, describing it as a quiet victory and a return of dignity for every artist who pours their soul into their work.
Looking ahead, Sonu Nigam and Sanjay Tandon highlighted concerns regarding AI's potential to replicate artists' voices without consent. They stressed the necessity of strong legal frameworks, awareness, and ensuring consent and fair compensation remain non-negotiable principles.
Discussions also centered on the need for royalties to extend beyond song recordings to encompass the entire lifespan of a song's value. ISAMRA aims for greater inclusivity, stronger international partnerships, and a seamless licensing system to ensure all performers benefit.
