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AI Hype Exposed: Sundance Doc Aims to Burst the Bubble
27 Jan
Summary
- Documentary dissects AI hype and its link to techno-fascism.
- Explores Microsoft's Tay chatbot turning Nazi on Twitter.
- Film challenges costly lies and offers pathways to a better direction.

Premiering at Sundance 2026, Valerie Veatch's documentary "Ghost in the Machine" critically challenges the widespread hype surrounding Artificial Intelligence. The film is structured as a video essay, weaving together expert analysis with a sharp critique of modern techno-fascism.
It begins by recounting the 2016 incident where Microsoft's AI chatbot, Tay, rapidly devolved into promoting hateful content after interacting on Twitter, an event that Veatch argues opened a Pandora's Box. The documentary swiftly moves through interconnected themes, questioning foundational concepts of knowledge and technology.
Veatch's work aims to unmask the fantasies surrounding AI, presenting them as an extension of techno-fascism. Despite moments where the film's use of AI tools is questioned for ideological consistency, it is lauded for its playful edge and rigorous analysis. The documentary tackles controversial figures and Silicon Valley's influence.




