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AFEELA 1: Sony's EV Gets PlayStation Power
8 Jan
Summary
- Sony's AFEELA EV offers PlayStation Remote Play for gaming.
- The AFEELA 1 starts at $89,900, targeting the luxury market.
- An SUV prototype, AFEELA Prototype 2026, is expected by 2028.

Sony Honda Mobility showcased the AFEELA 1 electric vehicle at CES, emphasizing its transformation into a creative entertainment space. The AFEELA 1 features a full-width display and aims to redefine in-car experiences beyond mere transportation.
Key highlights include integrated PlayStation Remote Play for gaming and Zoom for video calls, showcasing its dual role as an entertainment hub and productivity tool. The AI assistant, AFEELA, powered by Microsoft Azure OpenAI, offers personalized interaction.
This luxury EV begins at $89,900, with higher trims exceeding $100,000. Sony Honda Mobility also previewed an SUV prototype, AFEELA Prototype 2026, slated for production around 2028, indicating continued development in this unique automotive segment.




