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Sonos Era 300: Dolby Atmos at Near-Zero Margin!
21 Jun
Summary
- Sonos Era 300 now priced at $379, down from $479.
- Speaker features six drivers for true Dolby Atmos Music.
- Works as standalone or surround upgrade for Sonos soundbars.
The Sonos Era 300 speaker has seen a substantial price reduction, now available for $379, a significant drop from its original $479 list price. This near-zero margin pricing indicates Sonos is focusing on moving inventory, prioritizing sales volume over immediate profit.
The Era 300 is engineered for a truly immersive audio experience, featuring six drivers that deliver sound in all directions, including upwards, to achieve Dolby Atmos Music playback. This acoustic design aims to fill a room with sound rather than directing it at a specific listening position.
Beyond its standalone capabilities, the Era 300 is optimized as a surround sound upgrade for Sonos Arc and Beam Gen 2 soundbars. When paired, these create a comprehensive Dolby Atmos home theater setup without requiring additional complex equipment, offering an accessible path to advanced spatial audio.
Connectivity options include Wi-Fi, Bluetooth with NFC, and AirPlay 2, along with a USB port for wired audio sources via an adapter. The speaker also incorporates voice control features through Sonos Voice Control and Amazon Alexa. With a 4.6-star average rating across over 1,200 reviews, the Era 300 is recognized for its technical ambition, now made more accessible by its aggressive pricing.
