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Oura Rings Now Predict Blood Pressure & Heart Risk
28 May
Summary
- New features track blood pressure patterns during sleep for cardiovascular risk detection.
- Oura partners with Counsel Health for AI-enabled care and provider connections.
- The company aims for near $2 billion in sales by 2026 with over five million paid members.

Oura is enhancing its rings with advanced health tracking features designed for preventative care. The new Health Radar system will monitor vital signs like body temperature and respiratory rate, alerting users to significant deviations. This includes innovative tracking of blood pressure patterns during sleep, which Oura states can identify potential cardiovascular risks. Additionally, the company is introducing features to monitor nighttime breathing patterns and disturbances.
Expanding its wellness offerings, Oura is collaborating with Counsel Health to provide AI-enabled healthcare services. Through the Oura app, members can access personalized health advice and connect with healthcare providers in 43 U.S. states. The company is also improving live activity tracking for sports like running and cycling.
Oura is further supporting users of GLP-1 weight-loss drugs with a new feature to track dosing schedules and body changes alongside ring-collected biometric data. This evolution signifies Oura's shift from a sleep-tracking device to a comprehensive health and wellness platform.
The company has seen substantial user base growth, announcing over 5.5 million Oura Rings sold as of last September. Projections indicate Oura could reach nearly $2 billion in sales by 2026. The company is also on track to surpass five million paid members this quarter, resulting in a fourfold increase in revenue over the past two fiscal years.