Will Nova Launcher be shut down after the acquisition?

No, Instabridge has confirmed Nova Launcher will not be shut down and will continue to be maintained.

Will Nova Launcher have ads?

Instabridge is evaluating ad-based options for the free version of Nova Launcher.

Instabridge is a Swedish company that develops an app for connecting to Wi-Fi hotspots.

Home / Technology / Nova Launcher Acquired, Ads May Come to Free Version

Nova Launcher Acquired, Ads May Come to Free Version

21 Jan

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Summary

Instabridge acquired Nova Launcher, ending previous ownership concerns.
New owner Instabridge is considering ads for the free version.
Instabridge is evaluating open-sourcing Nova Launcher's code.

Nova Launcher Acquired, Ads May Come to Free Version

Instabridge, a Swedish company known for its Wi-Fi hotspot app, has acquired Nova Launcher. This acquisition brings new life to the popular Android launcher after its previous parent company, Branch Metrics, experienced layoffs and its founder departed.

Instabridge has stated its immediate priority is to maintain Nova Launcher's stability and compatibility with modern Android systems. However, the company is actively evaluating the implementation of ads in the free version of the launcher, a move already being noted by users through newly detected trackers.

The paid version, Nova Launcher Prime, will reportedly remain ad-free. Additionally, Instabridge is considering open-sourcing Nova Launcher, a possibility previously suggested by the former parent company. The process of open-sourcing involves careful considerations regarding licensing, security, and community contribution, with a decision yet to be announced.