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Norton Launches Neo: AI Browser for Smarter Browsing
3 Dec, 2025
Summary
- Norton's Neo browser, now available, uses AI to predict user searches.
- It offers built-in ad/tracker blocking and configurable memory features.
- Neo organizes tabs into folders and suggests content via a News feed.
Norton has released its AI-native web browser, Neo, following a successful six-month beta phase. This browser is designed to anticipate user needs by offering predictive search suggestions based on browsing history. Users can opt to disable this feature if preferred. Neo also integrates key security benefits from Norton's Private Browser, including robust ad and tracker blocking.
Further enhancing the user experience, Neo provides configurable memory settings to manage browsing data and a "Smart Tab Management" system. This AI-driven feature automatically groups related tabs into categorized folders, streamlining navigation. Additionally, a "News for you" feed delivers personalized content, akin to Google Discover.
The browser is currently available for download on Mac and Windows, with an iOS version planned for release. Norton's parent company, Gen, emphasizes Neo's blend of intelligence, safety, and privacy, positioning it as a redefined AI-native browsing solution. While no paid features are currently present, optional premium options may be introduced later.
