Home / Technology / Microsoft's AI Hub: Paying Publishers for Data
Microsoft's AI Hub: Paying Publishers for Data
4 Feb
Summary
- Microsoft launches AI licensing hub for publisher content.
- Hub facilitates deals for AI models to use online content.
- Publishers gain usage reporting for pricing and payment.

Microsoft is actively developing the Publisher Content Marketplace (PCM), a new initiative aimed at facilitating the licensing of online content for artificial intelligence (AI) model training. This AI licensing hub is being codesigned with major publishing partners, including The Associated Press and Condé Nast.
The PCM platform is intended to simplify the process for AI companies seeking to use publisher content for "grounding" their models. It will clearly outline usage terms set by content owners, allowing for straightforward deal-making. Simultaneously, the marketplace will offer publishers detailed usage-based reporting.
This reporting capability is vital for publishers who have faced declining traffic from traditional sources and are increasingly involved in content licensing discussions and legal battles. The data provided by PCM will enable them to set prices more effectively and receive appropriate compensation for their intellectual property.




