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Meta's Glasses Repeat Google's Privacy Fail
16 Mar
Summary
- Meta's smart glasses shared private videos with contractors.
- Footage included sensitive content and financial data.
- Privacy concerns echo Google Glass's past failures.

Meta's recent success with its Ray-Ban branded smart glasses, selling 7 million units, has been overshadowed by a significant privacy concern. Reports indicate that recorded footage from these glasses was sent to a third-party contractor, Sama, for review. This footage allegedly included highly private content such as individuals watching pornography, using the bathroom, and sensitive financial information like credit card and bank details.
This practice has drawn parallels to the widely criticized launch of Google Glass in 2013, which suffered from a severe privacy backlash, earning its users the pejorative "glasshole." While Meta's terms of service may permit such data usage, the revelation that some footage was accidentally recorded and sent for review raises further ethical questions. The Electronic Frontier Foundation (EFF) has issued warnings against purchasing smart glasses due to privacy risks, and a class-action lawsuit has been filed against Meta for deceptive advertising regarding privacy expectations.
This controversy risks repeating the fate of Google Glass, which was eventually pulled from the market due to widespread public rejection. Despite advancements in design making smart glasses less conspicuous, inherent privacy issues persist. Meta's alleged failure to address these concerns proactively could lead to significant market resistance, potentially jeopardizing the future of smart glasses as a consumer product.




