Home / Technology / Google Images Turns 25: New Features Revealed
Google Images Turns 25: New Features Revealed
14 Jul
Summary
- Google Images celebrates 25 years with new features.
- A browsable homepage for Google Images is rolling out.
- Users can now generate custom images within AI Overviews.

Google Images marks its 25th anniversary, reflecting a significant evolution in visual search technology since its 2001 launch. Initially a tool for finding images via text queries, it later introduced reverse-image searches.
The launch of Google Lens in 2017 revolutionized visual search, integrating with Photos and Assistant before moving to the main search box. Features like Multisearch and Circle to Search enabled more intuitive, camera-based queries.
Recent advancements, driven by the AI boom, include AI Mode integrations and visual reasoning powered by Gemini models. These enhancements aim to make image searching more natural and intuitive.
Two new features are now rolling out: a browsable homepage for Google Images, offering personalized, tabbed collections for saved ideas, and the ability to generate custom images directly within AI Overviews using text prompts powered by the Nano Banana model.
These developments underscore Google's commitment to intuitive search, allowing users to express complex questions through a combination of voice, text, and visuals.