What is Freepik's new AI approach at CES 2026?

Freepik has launched a redesigned AI-first platform at CES 2026, focusing on professional creators with comprehensive editing tools.

How does Freepik's AI differ from Adobe's?

Freepik aims for full AI integration in workflows, whereas Adobe offers AI as one option among many tools.

Can professional creators use Freepik's AI for commercial work?

Freepik's terms state creators own AI-generated rights, with limited commercial protections for subscribers, requiring careful legal review.

Home / Technology / Freepik's AI Suite: Challenging Titans at CES

Freepik's AI Suite: Challenging Titans at CES

7 Jan

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Summary

Freepik launched a redesigned AI program at CES 2026.
The platform targets professional creators with detailed editing tools.
Freepik's AI aims to integrate into the entire creative workflow.

Freepik's AI Suite: Challenging Titans at CES

Freepik has transformed into a comprehensive creative AI suite, launching a redesigned program at CES 2026. The platform boasts over 100 million monthly users and is now challenging industry giants with its AI-first approach, specifically targeting professional creators.

Freepik's new design focuses on providing an 'all-in-one' solution, incorporating extensive editing tools to refine AI-generated outputs. This approach is intended to appeal to professionals who require precision and control, addressing concerns about AI unpredictability. The company aims to position AI as a collaborative tool, not a replacement for human creativity.

The platform introduces features like 'Spaces' for visualizing workflows and allows for iterative adjustments with a single click. This collaborative, workflow-centric design mirrors advancements seen from competitors like Adobe, highlighting the growing integration of AI into creative processes.