Home / Technology / Facebook Deletes 10 Million Fake Accounts in 2025 Crackdown
Facebook Deletes 10 Million Fake Accounts in 2025 Crackdown
3 Aug
Summary
- Meta deleted 10 million accounts for impersonation and spam in 2025
- Company cracks down on unoriginal content, prioritizes authentic creators
- Accounts engaging in fake engagement or reposting others' work face consequences
As of August 3rd, 2025, Facebook's parent company Meta has been actively working to clean up its platform by deleting millions of fake accounts. According to the company's recent update, around 10 million accounts were removed in the first half of 2025 alone, primarily for impersonating large content creators and engaging in spam tactics.
This crackdown is part of Meta's broader initiative to make the Facebook feed more relevant and boost authentic voices. The company is also taking action against accounts that repeatedly repost or repurpose content created by others without permission or meaningful transformation. These accounts may face consequences such as reduced visibility and temporary loss of monetization features.
On the other hand, Meta is encouraging creators to focus on producing original content, thoughtfully transforming existing media, and avoiding tactics like using third-party watermarks. The platform aims to prioritize unique, value-added content and help genuine creators gain more traction. To this end, Meta is adjusting its algorithms to elevate authentic voices and limit the reach of unoriginal or spammy posts.
