Home / Technology / EU Probes Google: AI & Search Data Access Demanded
EU Probes Google: AI & Search Data Access Demanded
27 Jan
Summary
- EU demands Google grant third-party AI equal Android access.
- Google must share anonymized search data with rivals.
- Proceedings aim to ensure fair competition and innovation.
The European Commission has launched proceedings against Google, asserting that the tech giant must comply with the Digital Markets Act (DMA). A key demand is for Google to grant third-party AI services equivalent access to the Android operating system as its proprietary Gemini AI.
The Commission also requires Google to share anonymized ranking, query, click, and view data from Google Search with competing search engines. This measure is intended to empower rivals to optimize their services and present more competitive alternatives.
These proceedings are part of the EU's ongoing efforts to ensure a level playing field in the digital market. The Commission aims to conclude these proceedings within the next six months, with potential penalties, including fines up to 10 percent of global annual revenue, for non-compliance.
This action follows previous scrutiny of Google's practices, including allegations of favoring its own services and hindering alternative payment options on Google Play. The EU has been investigating Google's alleged demotion of commercial content and its use of online publishers' material for AI features without proper compensation.
