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Musk learned automation pain: Robots aren't everything
19 Jun
Summary
- Tesla faced automation issues with Model 3 production in 2018.
- Excessive automation was a mistake due to human task strengths.
- Optimus robot to mass produce at a $25,000 price point soon.

Elon Musk's ventures into robotics, particularly at Tesla, have been pivotal in the field's modern development. However, the path of automation has not been without significant challenges. In 2018, Tesla encountered substantial difficulties when integrating advanced automation into the production of the Model 3. This period, described by Musk as implementing "excessive automation," revealed that not all tasks are suitable for robots, especially those requiring fine dexterity and nuanced cognitive abilities. The company learned that humans possess distinct strengths that robots currently lack.
Despite these past hurdles, Tesla's commitment to robotics continues unabated. The company is preparing for the mass production of its Optimus humanoid robot, aiming for a retail price of $25,000. The ultimate success of Optimus, however, will depend on significant advancements in artificial intelligence, contextual understanding, and the ability to navigate and operate effectively in real-world scenarios, areas where current humanoid robot technology still faces limitations.