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DIY 3D World Scans Are Here
24 Apr
Summary
- Consumer 360 cameras now create photorealistic 3D digital recreations.
- Splatica's service processes 360 video into 3D point clouds autonomously.
- Project Eternal aims to preserve cultural landmarks globally via 3D scans.

A new collaboration between Insta360 and the UK startup Splatica enables creators to produce photorealistic 3D digital recreations using off-the-shelf 360-degree cameras. This DIY approach harnesses Gaussian splatting technology, allowing users to capture and digitally recreate real-world spaces with surprising ease. By simply filming with a consumer 360 camera and using Splatica's subscription service, users can generate detailed 3D point clouds.
The processed scans are downloadable in formats like PLY and USDZ, offering near real-world measurements with minimal error, suitable for surveying and exploration. This method offers a significant cost reduction compared to previous 3D scanning solutions. Companies are already piloting these workflows for real estate, construction, and facility management.
Insta360 and Splatica have launched "Project Eternal," a global initiative to preserve cultural landmarks. This project offers incentives for creators and aims to scan significant sites like Pompeii and Civita di Bagnoregio. Splatica's technology leverages a proprietary SLAM system optimized for 360-degree video, processing metadata from cameras for accurate spatial mapping. While fine textures may appear translucent, the system provides a powerful tool for 3D reconstruction. The service has a per-second processing fee and monthly subscription, though a limited number of free slots are available.
Further applications include robot training in simulated factory environments and preserving heritage sites. Splatica's "Open Heritage Dataset" will maintain public access to submitted scenes indefinitely. The ongoing advancements aim to provide richer data for 3D reconstruction services, making the process more seamless for various industries.