Home / Technology / Apple Shocks Consumers With $100 iPhone Price Hike!
Apple Shocks Consumers With $100 iPhone Price Hike!
10 Sep
Summary
- All iPhone models have seen a $100 price increase.
- Older iPhone models are now more expensive than when launched.
- A global RAM shortage is cited as the reason for the hikes.
Apple has implemented a $100 price increase on all iPhone models, a move that impacts both new and existing devices. The latest iPhone 18 Pro and Pro Max, announced at the Surprise and Shine event, are subject to this price hike. Additionally, previously released models such as the iPhone 17, iPhone 17E, iPhone Air, and even the iPhone 16 have seen their prices raised.
The iPhone 17 now starts at $929, marking a new record for Apple's base model. The iPhone 17E begins at $699, and the iPhone Air at $1,099. The iPhone 16 returns to its original $829 price point. This is the first time older iPhone models have increased in price; they typically remain the same or are discounted.
This broader price adjustment follows earlier increases in June for products like Macs, iPads, and HomePods, attributed to a global RAM shortage. Former CEO Tim Cook described these price hikes as 'unavoidable,' referencing severe disruptions in memory pricing, dubbed 'RAMageddon.' This situation has also affected other tech giants like Samsung and Google, leading them to increase their phone costs.
