What is the new "sassy" Alexa mode?

The "sassy" mode is a new personality for Alexa designed for adults, featuring unfiltered personality, witty sarcasm, and occasional censored profanity.

How do I activate the "sassy" Alexa mode?

To activate this mode, you must disable any Amazon Kids profiles on your account and complete additional security checks, such as a face scan.

What kind of content can I expect from the "sassy" Alexa mode?

Users can expect playful sarcasm, witty responses, and occasional censored curse words, with Amazon warning of potential mature subject matter.

Home / Technology / Alexa Gets Sassy: New Voice Mode Drops Profanity

Alexa Gets Sassy: New Voice Mode Drops Profanity

12 Mar

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Summary

Adults can activate a new "sassy" Alexa voice mode.
This mode includes playful sarcasm and occasional censored profanity.
Activation requires disabling Amazon Kids profiles and security checks.

Alexa Gets Sassy: New Voice Mode Drops Profanity

Amazon has introduced a new "sassy" personality for its Alexa voice assistant, specifically catering to adult users. This mode is characterized by "unfiltered personality," playful sarcasm, and the occasional use of censored profanity, aiming for a more engaging conversational experience beyond basic functions.

Activating the "sassy" mode involves a few steps to ensure adult usage. Users must first ensure no Amazon Kids profiles are enabled on their account. Furthermore, additional security measures, such as facial scans, are required for activation. Amazon also cautions that this mode might incorporate "mature subject matter" and clever comebacks, potentially commenting on user habits.

This development positions Alexa+ as a more sophisticated conversational AI, though it is not framed as an adult companion AI. Amazon has clarified that Alexa will avoid specific topics like political endorsements or romantic engagements. The "sassy" option joins other available personalities like "sweet," "brief," and "chill," enhancing Alexa's conversational abilities beyond its traditional use for alarms and weather.

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