Home / Sports / Student Manager's Viral Handshake Steals the Show
Student Manager's Viral Handshake Steals the Show
13 Mar
Summary
- Student manager's viral handshake gained millions of views online.
- He influences crucial game-changing coach challenges.
- FSU basketball team has an impressive 11-4 challenge success rate.

Michael Rubin, a student manager for the Florida State men's basketball team, has recently gained significant attention following a viral handshake celebration. The moment, shared widely on Instagram, captured the excitement of a successful coach's challenge recommended by Rubin.
Rubin, described as a "borderline genius" by head coach Luke Loucks, shares the responsibility of advising on challenges with assistant director Ryan Shnider. This student-led approach has proven remarkably effective, with Florida State achieving an 11-4 record on challenges this season. These decisions, made within a tight 10-15 second window, often result in crucial extra possessions for the team.
Loucks, who has experience in film work from his time with the Golden State Warriors, trusts Rubin and Shnider's judgment. This trust was solidified after an early-season challenge loss, where Loucks reassured Rubin to remain confident. This support has empowered Rubin, making the high-pressure decision-making process more manageable, especially after successful 2-for-2 challenge performances.
The success and visibility of student managers like Rubin are opening new avenues, potentially including Name, Image, and Likeness (NIL) deals. Rubin has even connected with other student managers who have capitalized on similar viral moments.




