feedzop-word-mark-logo
searchLogin
Feedzop
homeFor YouIndiaIndia
You
bookmarksYour BookmarkshashtagYour Topics
Trending
Terms of UsePrivacy PolicyAboutJobsPartner With Us

© 2026 Advergame Technologies Pvt. Ltd. ("ATPL"). Gamezop ® & Quizzop ® are registered trademarks of ATPL.

Gamezop is a plug-and-play gaming platform that any app or website can integrate to bring casual gaming for its users. Gamezop also operates Quizzop, a quizzing platform, that digital products can add as a trivia section.

Over 5,000 products from more than 70 countries have integrated Gamezop and Quizzop. These include Amazon, Samsung Internet, Snap, Tata Play, AccuWeather, Paytm, Gulf News, and Branch.

Games and trivia increase user engagement significantly within all kinds of apps and websites, besides opening a new stream of advertising revenue. Gamezop and Quizzop take 30 minutes to integrate and can be used for free: both by the products integrating them and end users

Increase ad revenue and engagement on your app / website with games, quizzes, astrology, and cricket content. Visit: business.gamezop.com

Property Code: 5571

Home / Sports / Tennis Stars Rebel Against 'Big Brother' Cameras

Tennis Stars Rebel Against 'Big Brother' Cameras

28 Jan

•

Summary

  • Players compare camera surveillance to being zoo animals.
  • Stars like Gauff and Swiatek express frustration with constant filming.
  • Aryna Sabalenka embraces cameras to build her brand and marketability.
Tennis Stars Rebel Against 'Big Brother' Cameras

At the recent Australian Open, players have voiced significant concerns regarding the pervasive presence of cameras, drawing parallels to George Orwell's 'Big Brother'. Coco Gauff's racket smash footage, widely shared online, brought the issue to a head. Iga Swiatek likened the constant filming to being observed as 'zoo animals,' while Novak Djokovic humorously suggested cameras might soon appear in showers. The article argues that while players deserve private spaces for emotional release, which locker rooms and quiet rooms provide, they are engaging in a risky endeavor by opposing measures that boost their sport's visibility.

Tennis is experiencing a growth spurt, but relying on constant media exposure could prove detrimental if viewership declines. Documentaries like 'Break Point,' while aiming to replicate 'Drive to Survive's' success, have been criticized for stage-managing narratives. The author contends that genuine reality, like Gauff's outburst or Swiatek's emotional moments, emerges when athletes forget the cameras. This access humanizes players, showcasing their personalities and interactions beyond the court.

trending

Cognizant profit rises 18.7%

trending

HAL shares tumble after AMCA

trending

Bharat Taxi launches in Delhi

trending

JSW Cement Q3 profit rises

trending

Qualcomm stock falls on shortages

trending

MHADA lottery 2026 delayed

trending

Trent share price cautious outlook

trending

Pakistan India T20 boycott

trending

Thunder versus Spurs preview

Aryna Sabalenka exemplifies a player who has effectively utilized increased camera presence to enhance her marketability, particularly given her origins in Belarus, a market less lucrative for sponsorships. She actively showcases her personality, turning camera time into a brand-building opportunity, securing a lucrative deal with Gucci. In contrast, Iga Swiatek, her on-court rival, remains private. While she has the right to do so, this approach may limit her commercial earnings. The article concludes by advising players like Swiatek to accept the cameras and utilize the numerous private facilities available, rather than complaining about being watched.

Disclaimer: This story has been auto-aggregated and auto-summarised by a computer program. This story has not been edited or created by the Feedzop team.
Players like Coco Gauff and Iga Swiatek feel the constant filming is intrusive, comparing it to being watched like 'zoo animals' and preferring more privacy.
Aryna Sabalenka embraces the cameras, using the increased visibility to showcase her personality and build her personal brand and marketability.
Some players desire private spaces to decompress, while the sport benefits from increased visibility and media coverage to attract fans and sponsors.

Read more news on

Sportsside-arrowCoco Gauffside-arrowAryna Sabalenkaside-arrowNovak Djokovicside-arrowAustralian Openside-arrow

You may also like

Djokovic's Emotional Melbourne Triumph

31 Jan • 52 reads

article image

Neha Dhupia's Surreal Australian Open Debut

2 Feb • 19 reads

article image

Heat Halts Australian Open: Play Suspended Amidst Sweltering Temps

25 Jan • 124 reads

article image

Extreme Heat Disrupts Australian Open Matches

24 Jan • 90 reads

article image

Djokovic Dominates: Third Round Bound at Australian Open

22 Jan • 121 reads

article image